A boutique agency with

hands-on service
sans the BS.

No BS Instagram has filters but we don't

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No BS Instagram has filters but we don't |

Hi, I’m Shelby.

I’m a social media strategist helping businesses build their digital presence in a way that’s not only strategic, but truly allows them to develop an engaged community around their brand.

Whether this means helping you with content creation, your advertising strategy or community management, I’ll be there to make sure we showcase your brand in a way that you’re actually excited about!

Shelby Stahl

CEO + Founder

I have been working in the social media industry for 9 years, working on over 50 brands, and managing over 200 influencer collaborations. I am proud to build online communities that help small businesses grow. I truly care that your business succeeds.

Get in touch

Emilie Gruell

Senior ACCOUNT AND CREATIVE Manager

Emilie is servicing clients at the highest level and making every grid look good!

With dynamic experience in the creative agency and entertainment worlds, Emilie is an asset to our team. Having earned a degree from the University of Minnesota, her vast knowledge of community engagement and connection through content resonates with our core ethos and direction of our agency! She is passionate about thinking outside-of-the-box and developing designs with character while fitting brand guidelines and accessibility standards.

Aside from her profession, she is deeply enmeshed with the Twin Cities community – intertwined past and presently with several organizations like MSP Film Society, People Serving People, and the Women's Prison Book Project.

Tayah Lee

ACCOUNT AND CONTENT MANAGER

Tayah is a social media and content aficionado with a passion for design, aesthetics, and all things artistic. For Tayah, creativity isn’t just a job... it’s a way of life. Whether she’s creating content or traveling the world, she’s always finding ways to get inspired.

Tayah thrives on helping brands stand out in digital spaces with content that feels authentic, engaging, and memorable. With a background in social media management and graphic design, she’s built a career around blending creativity with strategy. Her goal? To create digital experiences that are as impactful as they are beautiful.

Hannah Swenson

Pinterest Manager

Hannah has been working in social media for nine years, bringing a multifaceted perspective from roles on the brand side in sales and e-commerce, the agency world, and as a content creator herself. With a degree in marketing from the Carlson School of Management and minors in Design Thinking and Entrepreneurial Management, she brings a broad and well-rounded approach to client work—balancing strategy, creativity, and innovation.

She is passionate about supporting small and local businesses, helping them find their unique voice and connect with their communities through thoughtful, engaging content.

Malaya Youngs

Video Editor

A strong content creator and Twin Cities networker, Malaya is a strong asset to the Beloved Social team. Holding a degree in mass communications with a minor in film studies, this position is right in line with her best skills!

An accomplished YouTuber, social media influencer, and entrepreneur herself, her company, MN Gals Making Friends, aligns with our values of connection, authenticity and support.

Tiff Hoeft

Fractional Operations Manager

Tiff Hoeft is the founder of Fierce Decorum, a fractional operations management agency that supports Beloved Social. With a sharp eye for structure, systems, and sustainable growth, Tiff partners with us to bring clarity to the backend of our operations. From refining workflows to implementing processes that actually stick, Fierce Decorum helps us and our clients move from reactive to intentional. Tiff’s approach is grounded in calm leadership, strategic thinking, and the belief that strong operations are the foundation of a team that can serve its clients with confidence.

KYLIE MCCOY

PROJECT MANAGER

Kylie is a project manager, bringing strategic support and hands-on execution to our team’s operations. With a background in graphic design, website management, social media strategy, and backend systems, she thrives in the details that keep creative businesses running smoothly.

Over the last decade, Kylie has worked in entrepreneurship and backend support, helping business owners achieve their goals through systems, strategy, and follow-through. She genuinely enjoys the behind-the-scenes work that allows creative teams to focus on what they do best.